Shopify vs. Shoptet – comparison of basic plans

Are you thinking about setting up an online store and wondering which ecommerce platform would be the most suitable for you? There are a lot of them on the market and it’s not exactly easy to find your way around. We’ve put together a comparison of two popular platforms, Shopify and Shoptet, that are suitable for businesses starting out with ecommerce.

Shopify versus Shoptet

Comparison of basic plans

ShopifyShoptet
Price of the most basic plan770 CZK
(20% off when paying annually)
340 CZK
Price of the highest plan9,580 CZK3,970 CZK
Technical support24/7 email and live chatvia form
Number of productsunlimited100-50,000
Number of users2 to 153 to unlimited
Integrated payment gatewayyesyes
Edit templatesextended (unlimited with headless)limited

Shopify

Suitable for: 

Shopify is an excellent choice for small businesses looking for an easy-to-use and scalable platform with a wide range of features. With a mobile-first approach, it will be appreciated by anyone who likes to conduct business on their phone (there is a mobile app for managing your ecommerce store).

The platform is known for its user-friendly interface, making it suitable even for those without extensive technical knowledge. You don’t need to be a developer to set up and manage the store, you can do it quite easily even with limited technical knowledge.

Available plans: 

Shopify offers 3 pricing plans (and also Shopify Plus for more complex projects) that vary in terms of range of functionalities and other parameters. However, there are additional costs to consider when expanding the functionalities. It is therefore more suitable for companies that are willing to invest further in their online store infrastructure.

The main advantages of Shopify:

  • large number of templates
  • drag and drop editing
  • custom API in the basic pricing plan
  • 24/7 technical support
  • unlimited number of products
  • large number of free apps and applications available
  • global sales readiness (languages, currencies, warehouses, automatic translations, support for sales outside the EU)
  • extended payment options 
  • more stable service, less downtime
  • global network of servers – the web is fast wherever your customers are
  • very good possibility to modify and change the platform within the SAAS market

Shopify offers a wide selection of apps and integrations that allow users to extend the functionality of their store (no technical knowledge is required for installation, everything can be done on the web). This makes it highly flexible and adaptable to different business needs. Shopify also provides a number of SEO tools and features that help businesses improve their search engine rankings and overall business visibility.

For businesses operating in multiple markets or planning expansion, Shopify has Shopify Markets and Shopify Markets Pro. All basic plans include functionality such as specific themes or pricing for different markets, content translation and adaptation, etc. For more advanced functionalities like specific local payments or managing taxes and import fees, it is Shopify Markets or Shopify Markets Pro that you need to use. We write more about them in this article.

The platform is also known for its robust security measures, including SSL certification, regular security updates, and a reliable hosting infrastructure that helps protect customer data and maintain smooth uptime.

Shoptet

Suitable for: 

Shoptet is a platform that has gained popularity mainly in Central Europe. It offers support for local languages, currencies and payment methods. Its localized features and support make it suitable for businesses in this region. 

This platform is very user-friendly and therefore a good choice for complete beginners and small businesses that have rather basic ecommerce needs and do not want to tackle any major ventures.

Shoptet is generally more suited for stores with simple product lines than for businesses with complex inventory or advanced requirements. It offers marketplace integrations tailored to the Central European market, which can be a significant plus for companies looking to increase visibility, strengthen brand and improve sales in that location. Shoptet places an emphasis on security and GDPR compliance, ensuring companies can operate reliably in compliance with data protection regulations in Europe.

Available plans:

Shoptet offers 4 tiered pricing plans, in the base, which are quite convenient for smaller businesses with limited budgets.

The main advantages of Shoptet:

  • low monthly fees
  • low transaction costs
  • very intuitive for beginners
  • suitable for businesses in the Central European region (support for local languages, currencies and payment methods)
  • connection to local marketplaces
  • GDPR compliance within Europe

Summary

Both ecommerce platforms are suitable for small and medium-sized businesses, offering a friendly user experience and a range of customization options.

Shoptet’s localized features make it more suitable for businesses operating in the Central European region, which can manage with basic e-com functionality and do not plan many customizations. This is matched by a very affordable price.

Due to its considerable flexibility, Shopify can generally be recommended for companies with specific needs and more complex product lines that will use more advanced features and tools and expect more customization.

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